Table of Contents
ABSTRACT..
3
The Birth of Telecommunications in
Cambodia..
5
Telecommunications affect the
welfare of everyone.
5
Transportation analogy..
6
In places where the telephone penetration is lower the
benefits of investment in telecommunications may be greater
6
Community Information Centers.
6
Telemedicine and the sale of local
craft over the internet
7
Put WIFI Technology for rural remote
area school
8
Use Electronic Media for Democratic
Education.
8
Is Natural Monopoly a good Model?.
9
Bypassing Local Telecommunications
Monopoly.
13
Bypassing local news facilities.
15
Cross Border Competition.
17
Overlay Network Should Be
Temporarily Implemented.
17
Satellite communications as an alternative to
International cable systems.
18
A Race for Satellite communication
in the Asia-Pacific Region.
20
Telecommunications foster telework for home office workers.
22
A need for regulation..
25
Interest of Regulators.
25
Dynamics of Deregulation..
26
Pressure from multilateral, regional or global
organizations.
27
Regional Telecommuncations
Organization: Asia-Pacific Telecommunity.
27
The Role of the ITU: No
international regulations enforceable on individual country.
28
Cross subsidization issue.
29
Radio Frequency Regulation..
31
Regulation of Internet Telephony..
32
Issues of Competition..
36
Cream Skimming and Duopoly can make Monopoly Stronger..
37
Technology Development is a Moving Target for Regulators.
39
Investment without Capital.
40
STEPS TO PRIVATIZATION..
41
DIFFERENCE STRATEGY FOR DIFFERENCE COUNTRY..
41
Public enterprise where government
still use political quota for Post and Telecommunication staff
42
Privatization in Germany.
43
Privatization in Japan.
43
Privatization in Cambodia.
44
MICROECONOMIC AND MACROECONOMIC FACTORS OF PRIVATIZATION..
45
THE TREND THAT RESHAPE OUR WORLD..
46
Consolidated Information Systems, Internet Telephony and
analog phone systems
46
Convergence of Technologies and Services.
48
Globalization of Markets and Production..
48
Information/Knowledge Haves and Have-Nots.
49
Barrier to the Development of Information Society Is
neither Technical nor Financial, but Psychological
50
Lack of telecommunication does not necessarily means the
lack of purchasing power
52
Privatization without freedom of information exchange.
53
Social Trend: Displacement of job..
54
References..
56
Cambodia connected to the world
telecommunication systems in 1879 by the French Military Officer named Auguste
Pavie who led a team of workers to install a telegraph line from Phnom Penh to
Saigon, now called Ho Chi Minh City, and then another line to Bangkok,
Thailand.
This thesis analyzes the issues of
telecommunication in Cambodia by comparing the scenario to other countries that
may have similar problems and offers some solutions to challenges they have
made to modernize their telecommunication sectors.
Telecommunications are seen increasingly
involved into the fabric of society and as public goods. Its applications
ranges from news and information exchange, education, telemedicine, e-commerce
and virtual reality. The problem is how policy makers, regulators and
telecommunication operators come together to choose the best strategy for the
country, region and the world. The more people are connected, the more
globalization tends to be and it is even more difficult, and perhaps not
possible, to control information flow just by demarcating the geographical
areas for political administration. Problems happened at the Persian gulf can
spread instantaneously to the Asia-Pacific, and Cambodia is not immune to this
problem. As in 1990, financial institutions in Singapore lost millions of
dollars in the first few minutes of the Gulf War because they could not receive
updated news (Hudson, 1997, p. 51).
Telecommunications policy makers tried to
adapt some strategies, such as natural monopoly, regulation, deregulation, and
privatization, so that their national telecommunications systems can favor
their political agenda or to modernize and keep pace with the change of
technologies. The world organization such as the International
Telecommunication Union (ITU) and the Asia-Pacific Telecommunity (APT), also
works as advisors and try to give recommendation, rather than enforcement, to
every country leaders. It is up to the county leaders to adopt the change,
because, according to the ITU mandate, ITU and others world organization can
only give influence as far as technological change rather than structural
change. The structural change that can give a fast road to development is only
happen when local authority and policy maker can choose the right policy at the
right time.
Many issues challenge the effectiveness of
regulation and privatization. The issues can be monopoly and duopoly, cream
skimming where telecommunications investors focus only at populated areas,
radio frequency control, cross border competition, internet telephony, cross
subsidization and the fast technology development itself. Some policy makers
see the challenge as opportunity to update their regulation to be on par with
technological development. A challenge such as the Internet Telephony, where
the Cambodian government sees it as an obstacle to state revenue collection the
Thai government, however, embraces this technology and tries to monitor the
technological update by saying that the definition of Internet Telephony is
still changing (Utsumi, 2001).
Managers and policy makers should consider
the development of infrastructure regulation and management style to adapt with
the advance of technology. As Roland Fletcher, an archaeologist working on the
Greater Angkor Project said that no matter how big is the infrastructure, if it
cannot support the growing demands, everything would stop (Leitsinger, 2004).
The person
attributed to the birth of telegraph cable in Cambodia was the French Military
Officer named Auguste Pavie. He concluded the last great nineteenth century
mission of exploration related to the Mekong region. He was born in 1847 to a
modest family in the Breton town of Dinan. Joined the army in 1864, the French
colonial administration sent him to work as a member of the marine infantry of
Cochinchina in 1869. He reached the rank of sergeant major when coming back to
France to serve the Franco Prussian War and returned to Cochinchina in 1871 to
joined the colonial administration's post and telegraph service. He was working
for almost a decade as the chief of telegraph office in the Cambodian
provincial port settlement of Kampot. The Provincial Governor soon recognized
him as a man who was very well acquainted with the Cambodian affair and felt
that he deserved a higher mission than those of a telegraphist in a small port
settlement. Most importantly, the first civilian governor of Cochinchina, Le
Myre de Vilers, a man closely linked to the colonial lobby in Paris who acted
as Pavie's patron for many years, recognized his talents. Before he
successfully constructed a long telegraph line from Phnom Penh to Bangkok, with
enough support from the French colonial power, Pavie and his workers laid the
first cable from Phnom Penh to Saigon in 1879. It was the first telegraph cable
in Phnom Penh, the capital city of Cambodia. (Osborne, 2000, pp. 129-30)
Telecommunications
are seen increasingly involved into the fabric of society and as public goods.
The wireless communications that depend on public domain radio spectrum and
wire line communications infrastructure which span across the globe, become
more reliable that connect almost all institution around the world. In addition, we experienced
that telecommunications technology affect the welfare of practically everyone
that prompt various powerful groups to organize and lobby to protect their own
interests (Housel & Skopec, 2001, p. 76).
In Cambodia, the
ISPs count the volume of data exchange in the internet pricing system. Even if
a subscriber connect with the same speed, the more the data exchange, the
higher the internet charge. This is similar to Housel's analogy to
transportation system where a package delivery will be slow if more vehicles
are in the same road. However, everyone wants a faster delivery system in
analogy to faster data exchange within a limited internet gateway. To satisfy
the customer, local ISPs have to rationalize the volume of data exchange that
is similar to converting a freeway into a toll road. (Housel & Skopec,
2001, p. 103)
The benefits of investment in
telecommunications can be greatest in rural areas where penetration of the
telephone line is lower than in urban areas (Hudson, 1997, p. 200).
In 2003, the Asia
Foundation in cooperation with USAID and Microsoft established a network of
Community Information Centers (CICs) in 22 provinces and municipalities across
Cambodia, reaching every major population center in the country. The goal of
the project is to create a communication network that allows NGOs, political
parties, government officials, and development organizations to increase
information sharing, communication, and collaboration between provincial and
headquarters offices, and between organizations. A key element of the project
is the development of a local-language web portal (www.CambodiaCIC.org) that
provides user-friendly access to a wide variety of news and development-related
information, such as Mekong River flood levels, human rights contacts, weather,
prices of goods and services, job listings, and tourism figures (The Asia
Foundation, 2003).
Satellite Internet
connection enables telemedicine aid to isolated Cambodian villagers linking one
of the poorest, most remote villages in Asia to expert medical attention at a
leading medical centre. It occurred on February 2001 between Robib in northern
Cambodia, whose per capita annual income is just $37 a year, and Massachusetts
General Hospital's telemedicine department in Boston with the co-operation of
the charity Sihanouk Hospital Center of Hope in Phnom Penh.
Thanks to
Krisher's two nonprofit organizations, American Assistance for Cambodia and
Japan Relief for Cambodia. With donations solicited by Krisher and matching
funds from the World Bank, the two groups have been building Internet-linked
rural schools in which Cambodian children learn how to connect to the rest of
the world through e-mail and the Web. Robib's Wakako Hironaka School - named
after the donor, a Japanese parliamentarian - was the first fruit of Krisher's
project. Solar panels and generators power the computers there; a satellite
dish donated by Shin Satellite of Thailand provides the Internet link.
The villagers are
also able to participate in e-commerce: Robib has set up its own website,
www.villageleap.com, through which it sells handcrafted silk products to
overseas buyers. The venture has so far raised more than $6,000, and the money
is to be used to set up a pig farm. "The Internet is helping develop a
whole village in a remote area of Cambodia," says Krisher. "This is
the answer to (Microsoft founder) Bill Gates's question of how a computer can
benefit someone earning a dollar a day." (VIRTUAL MEDICAL WORLDS, 2001)
The creative use
of the WIFI technology also helps Ratanakiri to connect to the world. It is one
of the world remotest frontiers. It is a two days drive from the capital Phnom
Penh on a bumpy dirt road. Berna Krisher also has a project there. There is no
paved road in this province. No electricity outside of the provincial town and
running water is a luxury. The e-mail is downloaded wirelessly from the
internet into a computer chip inside a box on a motorbike and then offloads
into a computer at a remote area school. The wireless system was developed by a
Boston based company, First Mile Solution, building on the WIFI technology that
become commonplace in offices and homes in the developed world. (RAMGOPAL,
2004)
The United Nations
(U.N.) tried to use the electronic media to spread the word Democracy. However,
it was still a major challenge for them in an attempt to teach indigenous
tribal people the concepts like pluralistic democracy in the run up to
elections scheduled for May 1993.
Kong Khil, the
village headman of Katie, scratches his head and smiles humbly when asked if he
understands the word democracy. "It's not a Phnong word so I don't really
know what it means," he said after watching one of the United Nation's
traveling election education shows (Burslem, 1993).
The new meaning
for good governance is pluralistic democracy. It seems to be in contradiction
to the customary proceeding of the local tribe people such as the Phnong in
Cambodia. They used to the peaceful election of their leaders according to consensus
and a mixture of age. It presents a major challenge for U.N. officials
attempting to teach them concepts like pluralistic democracy in the run up to
elections scheduled for May 1993.
Few newspapers
reach the province and until a U.N.-operated radio station began broadcasting
last year, the only access most of the tribes people had to any news came from
government-run radio. However, the price of radio and batteries remains out of
reach of most of the Phnong (Burslem, 1993).
As Dr.
Heather Hudson pointed out, during the early days of telecommunications, the
sending of pulses and then words over wires and the air marked the astonishing
discoveries of inventions. The inventions followed by legal disputes over
patents and competition for customers. The trick for market expansion led
providers to invent incompatible telephone standards that restrict calls from
one service provider to another. Complicated wires strung around customers
building in New York showed the sign of competition, and the results were
frequently chaotic. With the growing discontent by inefficient services,
customers began to feel that “telecommunications should be considered a
natural monopoly”. They prefer that one
provider can serve as much kind of services as possible. (1997, p. 65)
The wire line network that can
serve many purposes at the same time is still difficult to implement, at least
in developing countries, even if it is theoretically possible. The most
difficult task to implement is the regulation and fair legal proceeding.
Everyone can see that a customer premise has to connect the telephone line, the
cable TV and electricity to different companies. To lay out a wire line
network, the only option would be to rebuild the trunk lines and construct new
drops from the trunk line to the homes. Rebuilding trunk and drop lines would
be extraordinarily expensive and difficult. First, the sheer lack of capable
people needed to complete the task makes the execution of such a strategy
almost impossible. Further, continuing difficulties on the definition of land
rights and titles would make any such work a serious business risk; one day,
the line is on a plot of land owned by the company or rented by the company,
the next day the land may be in completely different hands. As a strategic
business decision, wireless access is much safer and much more capable of
meeting changing demand conditions (Regli, 1997, p. 215).
The wireless network seems to
be free from problems attributed to wire line network. Nevertheless, there is
still issue of redundancy of service that is in contradiction to natural
monopoly. In Cambodia, there are three mobile phone companies and advisers
state that the service is redundant at the profitable area while it is not
available at remote rural areas.
There is a
presentation by a telecommunications consulting company, David Butcher and
Associates (2001, p. 23), who advised the Cambodian Council of Development to
implement the natural monopoly model of serving rural mobile systems. The
presentation states about “... a fair regime to require operators to share
facilities...” They recommend that every mobile phone relay tower accept calls
from others telephone company and try to establish a fair process of dispute
resolution. Service providers and Cambodian regulator cannot implement this
resolution if the fair judicial system does not exist. There were also reports
from the Phnom Penh Post, a local biweekly English language newspaper, about
the alleged controversy over interconnect payment (McDonald-Gibson, 2002) and
the blocking of phone calls from other operators by MOBITEL, Cambodia's largest
mobile phone operator (Watt, 2004).
There need to have
incentives for providers to encourage interconnection in order to reduce
redundancy of service. One scholar, Brian J. W. Regli, provides the
"sticks and carrots" idea to the Russian government as an incentive
to facilitate interconnection.
Regulators can
enforce the legal sanction against companies who are not willing to open their
infrastructure for interconnection. The “sticks” is the term used as a strong
signal to telecommunication providers. They need to unbundled their facilities
for competitor and make them understand that it is an advantage for future
development and for the benefit of the people. The "carrots"
enforcement model is more lenient but it is a long-term advantage. While
regulators take position against the monopoly system, they should also provide
incentive such as “specific tax advantages” and encourage them to increase their
service at rural areas (Regli, 1997, pp. 216-7).
However, some
scholars dismiss natural monopoly as a basis for communications policy. "A
liberalized market where competitive entry is possible clearly allows the
limits of natural monopoly to be tested continually and in ways that regulators
may not be able to foresee." (Dordick, 1994, p. 438)
With the
advancement of infrastructure technology such as broadband, fiber optic and
cellular phone, the economic incentives of "Natural Monopoly" to
share in one large "network club" decline. "As the economic
incentives to share in one large 'network club' decline, alternative
arrangements become more viable," (Noam, Komatsuzaki, & Conn, 1994, p.
27) the service providers are increasingly finding the natural monopoly more
difficult to implement in terms of the rising or R&D costs, and the shorter
cycles of innovation (Noam,
Komatsuzaki, & Conn, 1994, pp. 174-5).
Even more
convincing to the opponent of natural monopoly, the development of computer
technology allows faster and more reliable of multimedia data exchange. The
latest technology allows the internet telephony to carry clear and full-duplex
voice communication that makes the natural monopoly policy to become
unnecessary (MacKie-Mason & Waterman, 1998, p. xix).
The
case of telecommunications in the United Kingdom that transformed from duopoly
to fully competition sectors shows that even if it creates the redundancy of
services, the benefit of innovation, better marketing technique, larger volume
sale, and improved efficiency can offset the perceived duplication and
overinvestment scenario (Hudson, 1997, p. 147).
One of the best
policies is that the government should encourage local companies to adopt new
technology as early as possible, while still keeping older technology for lower
investment users so that they can still have choice for upgrade and still
within the mainstreams (Hudson, 1997, p. 256). Another the problem that faced
the wire line and wireless telephone provider is that they cannot or unwilling
to use the prepaid card system which is already popular for Cambodian wireless
GSM telephone service, where the credit card and online billing systems still
not exist. In the old billing system, customers need to spend their precious
time to pay the monthly telephone bill directly at the telephone office as
appose to buying the prepaid phone card along the street, even if sometimes the
bill is less than ten dollars per month. Currently, the landline telephone
operator in Cambodia, which is a state owned company, still practices the old
way of billing system. Even if copper wire telephone network is better than
wireless connection in providing higher bandwidth data transfer through
broadband DSL connection, the traditional payment transaction system can
discourage customers from using the wire line telephone that is needed for
cheaper telephone service and for internet connection.
Microsoft Chairman
Bill Gates once said that "If there's any area I have a concern for the
industry ... it's in the area of high-speed connections to the Internet."
(Ford-Livene, 1999, p. 577) Despite technical development in the information
technology, businesspersons and consumers are commonly not satisfied with their
internet service providers that provide them with slow data exchange speed with
expensive price. They complain that their regulators and authorities are slow
in adopting new law to keep pace with technological change (Regli, 1997, p.
52). The lack of internet bandwidth to customers premise make them to invent
the term as Ford-Livene put it “World Wide Wait” (1999, p. 577).
People think that the monopoly
utility model that supposed to protect the public interest can create
bureaucratic problem that impede them from accessing the service, and then to
slow the growth of economy. With disappointment to their regulators in coping
with telecommunications bottlenecks, users are trying to find their way around.
Such as in the United States, banks, retailers, and oil companies, they chose to
use VSAT networks to bypass the public networks. In the developed countries,
the VSAT is cheaper in comparing with wire line service for use with corporate
industry. In less developed countries where few or none of the corporate
industry exists, small businesses find it hard to depend even for a small
bandwidth. With less investment on IT infrastructure, the services are usually
less reliable, and with frustration, they turn to their providers to focus on
reliable service, and sometimes even trying to find new technology to set up
their own network. By trying to bypass local monopoly, it alerts local
regulators to retaliate by directly banning the bypass itself and argue that it
destroys the economy because it robs away the state revenue. Because telecommunication
sectors is the profitable business, regulators charge that bypassing means
doing “cream skimming” business by focusing their coverage only around
populated and lucrative business area and force the local monopoly carrier to
increase their prices to cover the lost of revenue. However, scholars recommend
that regulators can liberalize their monopoly status by charging fair and
affordable prices to make bypassing unnecessary (Hudson, 1997, p. 74).
Regulators around
the worlds seem to understand that they cannot stop bypassing only by revenge.
They seek a reconciliation method by allowing some kinds of competition. Such
as in the United States, they ordered the divestiture of AT&T into two
sections: customer premises equipment and long-distance services. This
divestiture allows more companies to establish by filling the gap that AT&T
alone cannot serve (Regli, 1997, p. 52).
In Cambodia, the
use of VoIP for international call from capital city or towns and the use of
portable VHF two-way radios for rural communication are examples of bypassing
the local telecommunication monopoly. The problem is that international call is
much more expensive than VoIP and most of rural communities do not have even
mobile phone service available, let alone for landline telephone
infrastructure. The VHF radio is still a cheaper solution than the mobile phone
service for business enterprise that needs constant communication.
The VoIP service
is a big controversy in Cambodia. The Cambodian Ministry of Post and
Telecommunications tried many times to block this service around the Internet
Café. The crackdown happened at least a second time on March 1st 2002 for internet cafés that provide cheap internet telephony service. The
Internet Telephony service available at local internet café cost only about
US$0.10 per minute to call to Europe or US. The cost of the international phone
call through the privately owned Tele2 gateway, the tariff is about US$2.31 per
minute and it costs about US$1.5 if going through the state owned international
gateway (Sann & Ma, 2002).
Telecommunications bypassing
did not stop from using the VoIP, the illegal Telecommunications Satellite that
costs the state nearly a half million dollars a month also reported to be
confiscated.
A local English
newspaper, the Cambodia Daily reported that a group of authority including the
police and staff from the Ministry of Post and Telecommunication discovered in
a residence in Phnom Penh a telephone system used illegally for receiving
international call through satellite without passing through the government
international gateway (Kasem, 2002).
Satellite
Telecommunications technology can provide channels for TV broadcasting service
for oppressed people who are hungry for the news. They see this technology as
their savior. However, local authorities such as in Southeast Asia see this
technology as a threat to their control of power. During the demonstration
against President Suharto’s government, the Indonesian local TV companies did
not allow reporters to beam their news from Indonesian facilities; they need to
fly their video tape out of Indonesia to neighboring countries. “The easiest
thing in the world is to shut down a feed point, especially in countries where
the infrastructure is limited," says the BBC's Southeast Asia
correspondent, Iain Simpson. "But communications in Southeast Asia is now
so good that unless you can stop everyone going out of an airport and check to
see if they are carrying a tape, there is no way you can stop pictures getting
out because you can fly it to another country and feed it from
there." (Atkins,
1996)
Similar to
Indonesian protest against President Suharto's government, whenever there is
civil unrest or even a peaceful demonstration by students and workers, the
Cambodian television never broadcast any events about those local protests.
There are about six television stations in Phnom Penh, the capital city of
Cambodia. The government official owns most of those stations. As William
Atkins quoted in his article the BBC's Southeast Asia correspondent, Iain
Simpson "Governments in this region are very worried about losing control.
Whether that loss of control comes through global satellite broadcasters or the
Internet or alternative political parties within their own country, governments
want to cling on to power. The idea of single party states and single party
rule is not dead in Southeast Asia by any means." The article also quoted
Star TV, which bases in Hong Kong, has come under greatest international
scrutiny in this regard. In a famous speech in 1993, Murdocb, the Hong Kong
tycoon and owner of Star TV said, "Advances in the technology, of
telecommunications have proved an unambiguous threat to totalitarian regimes
everywhere .... Satellite broadcasting makes it possible for information-hungry
societies to bypass state-controlled television channels." William Atkins
mentioned at the end of his article in 1996 that “The challenge lies with local
producers and network operators...” which is also true in Cambodia. The local
television has a spectacular growth in the amount and type of programming
available, from soap opera, Karaoke, music concert to beauty contest, but never
shown about real political debate. Therefore, it depends on all stakeholders,
governments, local human right advocates and producers to uphold the concept
of freedom of information.
The
cross border competition among telecommunication companies are widely known
across all continents. Just look for examples of cross border competition
between the Canadians-US border and the comparatively small strip of
Thai-Cambodian border, the demarcation of borderline cannot stop the
telecommunication services from invading each other’s territories, albeit with
different levels of technology.
The
large coverage of satellites footprints allow the US telecommunications
providers to serve Canadian callers by routing the call, for example, from
Vancouver to Toronto, through the US networks without going through the
Canadian providers. The Canadian callers found that it is cheaper to make a
long distance call through the US networks rather than their own national
systems (Hudson, 1997, pp. 149-50).
The Thai telephone
system that is usually called InterPhone has been very popular among various
provinces along the Thai-Cambodian border such as Banteay Meanchey, Siem Reap,
Battambang and Pursat. This service has started during the State of Cambodia
regime, which was before the United Nations sponsored election, and it is
continuing to provide this service until today without paying tariff to the
state budget. The service that is based on the Wireless Local Loop technology
is using an antenna pointed to the Central Base at the Thai side near to the
Cambodian border, without going through the Cambodian telecom international
gateway (Peou, 2004).
With
the fast development of technology, the price for connecting to the telecommunications
network is still high with a limited investment from consumers. This problem
can widen the gap with the telecommunications haves and the have-nots. All around Cambodia, especially businesses
at rural areas, people who need constant communications between their partners,
are still using VHF two-ways half-duplex radios to communicate, and at the same
time excluding themselves from the mainstream mobile phone networks, which is
more expensive and cannot support their business operation.
Among
the very low density of telephone users in Cambodia, especially in rural area,
66.2% of them are using the mobile phone (Hudson, 1997, p. 23). To keep pace
with telecommunications technology and to increase users’ subscription, during
the last decade, mobile phone operators tried to upgrade their systems from
analog to GSM cellular phone. With the increase of mobile phone subscription,
people who use VHF radios are still cannot afford to use mobile phone for their
daily operation. To bridge the gap of these telecommunications users, there
should be a policy to reserve with a much lower tariff of the analog mobile
phone service so that the lower investment subscriber can upgrade their systems
with their own pace. This “overlay network” can still connect with the mainstream
telecommunications systems while allowing for upgrade at a specific target
date. (Hudson, 1997, p. 256)
There
are two telecommunication satellite systems in orbiting around the world. The
geostationary (GEO) and the non-geosynchronous low-earth orbiting (LEOs)
satellite systems. Each of them has different uses. In contrast to the
geostationary satellites, which appear stationary above the earth, the
low-earth orbit satellites, orbit in lower altitude, allow small receiving
antenna to receive the signals. As the LEOs satellites appear moving above the
earth, users can use it for intermittent telecommunication purposes. One of the
organizations that take advantages of this moving LEOs satellite system is the
Volunteers for Technical Assistance (VITA) who placed the smallest VitaSat in
orbit and pioneers the “store-and-forward” data messaging systems to link
medical schools in Africa who work within the Healthnet project (Hudson, 1997,
p. 386).
In
areas where telecommunication infrastructures are inadequate, TV reporters can
use Satellite systems for TV broadcasting. The year 1993 was the first general
election in Cambodia since the 1970s. Two decades of wars left Cambodia with weak
telecommunication infrastructure. The United Nations Transitional Authority in
Cambodia (UNTAC) supported the 1993 election that composed of many
international peace keeping forces from around the world. This newsworthy event
produced the need for a telecommunication system that can broadcast live TV
program and breaking news to all viewers around the world.
The only
international gateway to the world was through a slow bandwidth satellite earth
station built by the Soviet Union during 1987 that pointed to the Intersputnik
satellite (Wikipedia: The Free Encyclopedia, n.d.). To satisfy TV broadcasting
need, Richard Hradsky-Fisher, the technical coordinator for BrightStar
Communications, which was a branch of Reuters Television, set up a 1,500 kgs
satellite antenna to beam live TV broadcast to the world (Hayes, 1993).
Currently,
Cambodia has two telecommunication international gateways, both of them use
satellite connection that allow users to make international phone call through
access code 001 and 007 and for internet connection (Postlewaite, S., 2000,
September 29; Ingram, K., 2001, March 16). Even if around provincial towns and
capital city, some people can have cable TV to their home, only a few can
afford a satellite TV antenna. The Cable TV operator itself also needs to
receive movies and news channel from Star TV and the Thai UBC TV satellite.
The Asia-Pacific
Region, which is a vast region with more than 3 billion population and low
teledensity, is attracted to satellite communication investment (MacKie-Mason
& Waterman, 1998, p. 236). The International Telecommunications Satellite
Organization (INTELSAT), which was created during the 1960s and was the world
dominant, now faces competition by the growth of regional or national satellite
systems (Field, 1994). Until recently, there are at least eight satellite
systems in the region such as Palapa from Indonesia, Insat from India, Chinasat
from China, Thaicom from Thailand, Koresat from South Korea, Measat from
Malaysia, Mabuhay from the Phillipine and Lstar from Laos (MacKie-Mason &
Waterman, 1998, p. 237).
This growth of
satellite telecommunications investment, however, does not really mean
beneficial to the Asia-Pacific people, especially at the Least Developed
Countries, as one telecommunication policy expert, Dr. Heather Hudson
attributed to the restrictive policy and the lack of local infrastructure
(MacKie-Mason & Waterman, 1998, p. 235).
Despite the low
access to the telecommunication systems by people from the Least Developed
Countries, satellite communication businesses are still going on in this
lucrative market. The motivation behind the investment in satellite
telecommunication systems can be traced to the popular thinking of "national
flag carrier" and the “flags of convenience” approach (MacKie-Mason &
Waterman, 1998, pp. 240-1). The countries see the airline businesses that bear
“national flag” as a popular policy and try to replicate to satellite systems,
whereas the “flags of convenience” is a pure business approach that trade the
orbital slots to investors in exchange for others concession (MacKie-Mason
& Waterman, 1998, pp. 236, 240).
The adoption of
“flags of convenience” to the outer space technology came after the controversial
issue of “sovereignty in outer space” that created debates at the United
Nations and International Telecommunication Union (ITU), especially for the
geostationary orbital slots over the equatorial countries (Jasentuliyana, 1992,
p. 186).
The geostationary
orbit satellites are now popular in the regional satellite systems since it
flies in circular orbit above the equator with the same rotational speed as the
earth, from west to east, and makes it appears to remain stationary as the
earth move ("Finding a Place in," 1985). This technique allows a
powerful transmission toward the earth station antenna with a precise coverage.
Article 44 of the
ITU Constitution, 22 December 1992, in the use of the Radio-Frequency Spectrum
and of the Geostationary-Satellite Orbit, states that:
In
using frequency bands for radio services, Members shall bear in mind that radio
frequencies and the geostationary-satellite orbit are limited natural resources
and that they must be used rationally, efficiently and economically, in conformity
with the provisions of the Radio Regulations, so that countries or groups of
countries may have equitable access to both, taking into account the special
needs of the developing countries and the geographical situation of particular
countries. (von Mangoldt, 1997, pp.
1379-80)
This means that
countries, equatorial and others, cannot consider the orbital slots as their
sovereign outer space where Geostationary-Satellite needs to fly over. However,
countries can accept this policy in return for economic benefit of registering
for orbital slots.
The fair statement
of ITU policy can also creates the scenario of the “flags of convenience” such
as the case in Tonga Island and Loas PDR (MacKie-Mason & Waterman, 1998,
pp. 241-2). The Tongan officials allow the Tongasat Company to register the
orbital slot and leased to another operator. The Lao PDR government established
a 30 years concession to Thai Asian Broadcasting and Communications Network
Company (ABCN) in the name of the Lstar satellite, which uses the Laos orbital
slots.
Since there are
two international telephone gateways in Cambodia, that both of them connect to
the world using satellites (Postlewaite, S., 2000, September 29), there is
still no indication that the Cambodian orbital slot was sold out yet. However,
there is concern that the uncontrolled spacecraft launch and the unregulated
and crowded satellite orbit, can increase the probability case of collision and
radio interference (Jasentuliyana, 1992, p. 21)
Unless there is
regional trust among all nations to refrain from adding satellite systems into
space, by reducing the sentiment of the “National Flag Carrier Syndrome”, and
to facilitate the share of satellite transponders, the concern among all
scholars and scientists are imminent. The world telecommunication systems may
face catastrophe since the satellite communication systems are already becoming
a staple resource for human being (Hudson, 1997, p. 324).
Telecommuting,
even if it is still a new venture, bring a lot of change to the definition of
working place. Internet telecommunication adds the new meaning to the
infrastructure, which was limited only to freeway and telephone. While there is
an increase of internet usage, the transportation systems will also be jammed
with cars and pollution. Nevertheless, if small and large businesses and
workers cannot adapt to this change, problems may happen like the destruction
of the canals infrastructure of the Angkor city. As Roland Fletcher, an
archaeologist working on the Greater Angkor Project said that no matter how big
is the infrastructure, if it cannot support the growing demands, everything
would stop. Managers and policy makers should consider the development of
infrastructure and management style to adapt with the advance of technology.
A group of
archeologist who work on the Greater Angkor Project (Leitsinger, 2004)
theorized that, similar to the medieval time, when canals infrastructure were
used for communications, contemporary infrastructure now depends on freeways
and telecommunication equipments. In Europe during the thirteenth century,
groups of merchant and towns administrators supported the construction and
maintenance cost for canals which were the main infrastructure for trade and
commerce (Pirenne, 1937, p. 89).
The Greater Angkor
Project blames the destruction of Angkor to the “ecological failure and
infrastructure breakdown”. Angkor is the Cambodian temple built in the middle
of the former Cambodian city during the ninth to the fourteenth centuries. The
Angkor city spanned the area of about 1,000 square kilometers (385 square
miles) with the population of about 750,000 people. The Greater Angkor Project,
which is supported by the Australia's University of Sydney and the Ecole
Française d'Extreme-Orient, believes that the growth of population and the
complacency by rulers and people in maintaining the ecological protection, led
to the destruction of infrastructure. The Angkor rulers and town planners
allowed or could not stop people from cutting the trees for farming at the
nearby mountain, which was the source of water. With fewer trees to protect,
silt and sediment developed to block the canals and water flows. With no water,
people could no longer do farming and could not communicate. The Angkor canal
is like the freeways in the contemporary period, and the elephant path is like
the telephone line, said Damian Evans, an archaeologist working on the project.
The destruction
might not happen if the traditional Khmer rulers were looking for new ways of
communication. It is similar to changing from water canals to horseback and
elephant for transportation. With modern telecommunication infrastructure,
telework or telecommute can be made possible by the broadband DSL technology.
With a DSL connection, people can make the Internet Telephony or VoIP call that
charges international call as local, document or presentation sharing, virtual
reality and video conference. A group of proponent for telecommuting and
researcher claimed, "Some home offices today are probably more
technologically capable than many corporate offices were ten years ago."
(Gibson, Blackwell, Dominicis & Demerath, 2002)
Internet
infrastructure alone is not enough for efficient use of telecommuting practice.
However, scholars also warn that employers need to change their management
practices. Employees also need coaching and employers need to understand staff
situation, flexible behavior, and be a good communicator. The Situational
Leadership[TM] style, developed in the late 1960s by Paul Hersey and Ken
Blanchard, is one of the management procedures to help staff and employers
working together toward a successful organization of telecommuting workers
(Gibson, Blackwell, Dominicis & Demerath, 2002).
Even
if competition can also means restrain from regulation, it is also justifiable
to consider the concern of unfair competition through many issues that occur
during the competition process. The problems can ranges from the lack of
standards, unwilling to unbundled facilities, and the protection of consumer’s
interest. According to experience in the United States, the multi-provider
environment can create double standard treatment to different providers and
some of them can charge unfair prices to consumers. With this concern in mind,
developed countries such as the United Kingdom and Australia were trying to set
up flexible regulation to control the environment. However, the New Zealand,
instead of setting up the regulation committee, creates the consumer protection
and antimonopoly laws. Therefore, every dispute has to go through the courts
that many analysts criticized about the lack of technical capacity in
telecommunication policy (Hudson, 1997, pp. 150-1).
Although
there is concern about consumer protection laws that is not strictly
enforceable due to the lack of “specialized expertise”, consumers in other
countries such as the United Kingdom and Europe even face more problems than in
the United States. Consumers have to wait longer to install a telephone line
and if there is dispute with bill payment, they usually face disconnection
without any responsibilities form providers. According to the regulators in the
United States, “consumer problems, including billing and service disputes, do
not disappear with competition” (Hudson, 1997, p. 151).
However,
regulators and providers in many countries are also trying to find common
ground to come up with fair expectation and dispute resolution. By using
various structures to enforce their agreement, their objective is to provide
consumers with fair pricing and higher quality of service as well as
infrastructure protection and development. They expect to offer
telecommunications network for disaster relief and national defense and fairly
allocate space and radio spectrum for the benefit of consumers (Housel &
Skopec, 2001, p. 77).
Although
regulation is supposed to solve many problems such as consumer protection,
infrastructure development, and to help ensure state security, sometimes later,
providers can learn how to manipulate the regulation for their own benefit
rather than seeking the long-term solution for the sake of all stakeholders.
The debate is still going on around the two arguments: companies with protected
market are not willing to invest for state-of-the-art technologies and
services, and the price tend to increase because protected companies can
overspend without cost-saving measures for their operation (Housel &
Skopec, 2001, p. 82).
Deregulation can
foster international integration. While competition requires some companies
such as AT&T to divest, the divested companies can also merge with other
companies that provide the same service in different geographical areas,
especially for long distant carrier. They believe that by merging they can have
stronger bargaining position, make their present in capital markets and can
share the cost of equipment and network upgrade (Housel & Skopec, 2001, p.
89).
Facing
with globalization, countries find themselves that they cannot keep pace with
the global competition if they do not review their policy on time. They also
receive some kinds of pressure from international institutions such as WTO,
ICANN and WIPO (Van Doodewaard, 2004).
European Union is
also trying to enforce his mandate to his members such as France and Germany.
Both countries have to separate their operators from regulators by 1998 and at
the same time introduce the public network competition. This policy is a
challenge to local government and unions who used to be powerful in setting
their own mandate (Hudson, 1997, p. 150).
While
the International Telecommunication Union (ITU) plays an advisory role to
developing and least developed countries, it also has many regional
organizations that can develop their own policies and standards and to
coordinate their own radio frequencies band (Hudson, 1997, p. 411).
In
the Asia-Pacific region, there is the Asia-Pacific Telecommunity (APT) that
bases in Bangkok, Thailand, and comprises of 28 member states, four associate
members that are not autonomous states and 32 affiliate members that are
telecommunications service providers (Hudson, 1997, p. 411).
According to the
ASIA PACIFIC TELECOMMUNITY website (2004), Cambodia is still not a member or an
associate member of this organization, whereas Thailand, Vietnam and Laos are
already members. APT Constitution article two and four of the membership
criteria states that any members of the Asia Pacific countries must first be a
member of the United Nations Economics and Social Commission for Asia and the
Pacific (UNESCAP).
According to the
UNESCAP website, Cambodia already became member from 20 August 1954, and now
listed as Least Developed Country. Laos is also a UNESCAP member and listed as
Least Developed Country as well, but the question of why Cambodia cannot become
an APT member, is still unanswered.
The
ITU tried for the first time in 1988, through the World Administrative
Telephone and Telegraph Conference, now replaced by the World Telecommunication
Standardization Conference (WTSC), to tackle the problems of trade and
bilateral agreement. While the United States wanted a very free trade regime in
telecommunications, others wanted some control over regulation. They later
agree that international standards and regulation should only be a
recommendation and cannot be enforceable on individual countries
telecommunication regimes. It is up to the individual countries to form their
own bilateral agreements for their networks interconnection. Ironically, the
ITU approach cannot directly solve consumer’s problem. The impact of ITU
resolution is only through technical development rather than through structural
reform. A structural reform can be more beneficial to consumers if it can
enforce a lower tariff and can produce new services (Hudson, 1997, pp. 418-9; see
also Hudson, 1997, p. 503).
Cross
subsidization remains a controversial issue around the world, even in the
developing country like Cambodia. The new invention of terminal equipment,
switching equipment and transmission equipment allows the convergence of text,
voice and video into digital form so that information providers can transmit
their digital signals across all kind of media to their customers. Whether it
is an old twisted copper wire traditionally used for telegraph and telephone
transmission, TV cable, or even through the airwave, this invention allows one
company to invade the market of another by means of service expansion or even
cross subsidization. Cross subsidization means that if one company used to
provide a traditionally defined service such as electricity or water supply,
through their existing licensed “rights of way”, the company can lay out a
telephone or internet cable to provide information service. To support the new
internet service, the company can also appropriate some of their revenues from
electricity or water supply to hire new staff or for marketing purposes. Some
scholars termed this kind of cross-subsidy as “unfair” (Housel & Skopec,
2001, p. 91). The problem is still recurring in the midst of technology
development. The immediate issue is the competition between telephone and cable
TV companies.
In Cambodia, there
is a cable TV company called PHNOM PENH MUNICIPAL CABLE T.V. (PPCTV) serving in
the capital city of Phnom Penh that has a website still listed in the
google.com as www.ppctv.com.kh. A Taiwanese company WILL SAME ENTERPRISE CO.,
LTD. (Liaw, J., n.d) also claims to establish a cable TV company in Phnom Penh.
According PPCTV helpdesk receptionist, this cable TV operator is going to serve
the internet connection to Phnom Penh customers (personal communication, June
17, 2004). If this is true, there will be competition between this company and
local telephone and internet providers.
Due to the state
of non-transparent economic transaction in Cambodia, as shown in the recent
draft report from the World Bank, it is difficult to predict that this kind of
competition will benefit consumers. According to the World Bank survey report
of businesses operating in Cambodia, “… the rules of the game are not fair or
do not exist...” and cost them 5 to 6 percent of their sales which is about
US$120 million per year (as cited in REYNOLDS, 2004, June 11; see also Kasem,
H., 2004, June 14 ).
The telephone and
cable TV companies are trying to lobby the regulation, legislation or even the
judicial power in favor of their service. The telephone companies maintain that
their customers are being deprived of their right to receive video-on-demand
service while the cable TV companies complain that they also face competition
from VCD/DVD producers and over-the-air public broadcasting stations that
provide free entertainment programs sponsored by marketing companies. The
telephone company suggests that the problem is just a legacy one, arising from
the old telephone operator who abused their monopoly power. While removing the
cross-subsidy regulation seems to be appropriate, as Walter S. Baer
recommendation, the economies of scale must be balance with the price of
competition. Some regulation can inflate the price of competition and
discourage the incentive to enter the market and a monopoly can charge an
exorbitant price to their customers. If the price for connecting to a single
integrated distribution network is too high, the customers should be able to
receive two or more competing communication systems to their home rather than
relying on a monopoly model (Baer, 1989, pp. 165-8).
Every free
election requires all political parties to spread their messages to voters.
Radio is the best medium for all
parties but it is already clear that the airwave is under exclusive control of
the Cambodian People Party (CPP). The CPP holds the majority of parliamentary
seats in the Cambodian National Assembly and run the Cambodian government since
the UNTAC led election in 1993. The reason that radio wave is the most popular
medium for all political parties in Cambodia to spread their messages is the
security matter. Violence and oppression still control Cambodia political
environment and there were reports about assassination of many opposition party
activists by political reason, and still the opposition parties who receives
virtually no frequency allocation. Printed media such as newspapers and
magazine thrives in Phnom Penh, the capital city of Cambodia, but readership
outside of Phnom Penh plunges, as literacy rate is as low as 16% at rural
areas. TV is also the most popular medium, but it is also under CPP control.
There are at least six TV stations in Phnom Penh; among them, the CPP exerts
his control on almost all of them. The TVK or the “National TV” and TV 3 or the
"Phnom Penh TV" belongs to the government with the majority come from
the CPP. The CPP Secretary-General Say Chhum is the shareholder of Apsara TV or
TV11, and Mr. Hun Sen, the CPP Deputy Chairman and is the Cambodian Prime
Minister, run the Bayon TV and FM Radio 95. Funcinpec is one of the political
parties that has parliamentary seat in the National Assembly is reported to
have no more control on TV9. Cambodian people previously called TV9 as
"Funcinpec television", owned by Mr. Khun Hang, the businessperson.
Mr. Khieu Kanharith, who is the CPP official and hold the top office of the
Ministry of Information, said that Mr. Khun Hang “does not want to be affiliated
with a political party”. The CPP led government also runs TV5, which belongs to
the military headquarters. All these TV stations, who also own FM radios, take
almost all bandwidth within the FM radio frequency range (Fontaine & Chea,
1998).
Cambodian
government is not willing to provide radio frequency license to independent
radio broadcaster who are not supportive of the ruling party. The Radio Free
Asia and the Voice of America tried in vain to apply for the FM radio
frequencies. It is even more difficult for Human Right NGOs who advocate for
progress in democracy to get a radio frequency license (VOICE OF DEMOCRACY,
2004; see also U.S. EMBASSY PRESS RELEASE, 2004, June 14).
Mr. Anthony S.K.
Wong, Chairman of the World Telecommunication Policy Forum 2001, stressed the
important of economic benefit of IP Telephony (Detailed Agenda, 2001). He
recommended that member states should consider the possibility of opening their
communication services market with respect to IP Telephony by adopting a
competition-oriented approach in order to achieve clearly defined public policy
goals, taking into account, among other things, the concept of technology
neutrality for fully- substitutable services. He stresses:
a) that IP
Telephony applications are best supplied in a market in which consumers have
choices among multiple, alternative sources or means to address their needs,
because only then will citizens, businesses and the overall economy reap the
benefits of innovation and cost effectiveness; b) that government regulation
should aim to foster an effective competitive environment and that regulation
may be appropriate where there is market failure or when public interests
cannot be adequately met by industry (e.g. universal access and service); for
some countries, there may be other reasons for regulators to intervene, for
example to ensure the rebalancing of tariffs; (Wong, 2001)
The ITU
Secretary-General, Mr. Yoshio Utsumi, cautioned that countries that try to
prohibit the use of IT Telephony might run the risk of "ill-prepared for
operating in the future global environment." (Utsumi, 2001; see also
Detailed Agenda, 2001)
Some countries
regulator who commission protected state owned operators see the IP Telephony
as their main rival rather than as an innovative technology development.
However, ITU official sees this policy as the risk that can slow down their
development opportunity. There are countries such as Egypt, Gambia, Hungary and
Thailand who embrace IP Telephony (Utsumi, 2001).
Most of the
developing countries concern that IP Telephony service can reduce revenues from
their states owned operators. To satisfy the state owned telephone operators,
regulators in those countries ordered ISPs to block access to websites that
provide IP Telephony call. However, countries that embrace IP Telephony argue
that they cannot miss the opportunity that IP-related technology can provide
them. Proponents of IP-Telephony feel that this technology is still not mature
and did not have enough evidence to judge that it can produce market failure.
They also see this new technology as a pressure to lower the price of current
telephone tariffs and then increase consumer welfare. They hope that open usage
of IP-Telephony will encourage more purchase and upgrade of IP-based networked
equipment (Utsumi, 2001).
As
IP-based technology come into third generation, it becomes a challenge for
regulators to adapt to change. The third generation IP-based telecommunication
equipment can produce the same service even if connecting to different media.
For example, it is not different between a computer that connect to the
internet to provide cheap IP Telephony, and a digital cellular phone that
allows user to browse internet and send e-mail, while can make the telephone
call at the same time. A cable TV network operator can use her systems to
provide telephone service as well as providing fast internet connection and at
the same time provide interactive TV. A telephone operator can also use her
telephone network to provide interactive TV as well as fast internet
connection. Both of them can convert their antiquated copper wire network and
coaxial network into broadband wireless and fiber optic network that allow them
to provide the same service. This trend converge all technologies into one
platform. For regulators who try to be lenient and streamline at the same time,
they face difficulty of choosing between old regulations and making a drastic
change. Nevertheless, the “sector-specific regulation” seems to be obsolete
(Utsumi, 2001).
The
convergence of technologies can also mean that IP-based equipment can serve a
convergence of product, the multimedia. When connect to the internet, a small
IP-based equipment, can exchange voice, text, image and video at the same time.
ITU official recommend that countries should simplify regulation to favor
investment in IP-based equipment (Utsumi, 2001). While IP Telephony can provide
cheap telephone call to low income population, operators, with facilitation
from regulators, should also consider as much as possible the convergence of
product by upgrading their network to facilitate a variety of equipment
connection, from slow HF radio modem for e-mail messaging, analog telephone,
digital GSM telephone, Personal Communication Service device and Video Phone.
Considering
the United States experience in telecommunication sector, the Federal
Communications Commission (FCC) encourages other countries to remain open to
the growth of IP telephony since the benefit will happen in the long term. The
words “telecommunications” and “the internet” is becoming a complement to each
other because one depends on another and the IP Telephony operator can become
the same person who serves both sectors (Ness, 2001).
To ensure
sustainability of the telecommunication sector, the US regulator uses revenue
from ISPs lease of cable from telecommunications carrier to help subsidies the
Universal Service Fund (USF). The Universal Service is the goal of providing
telephone service to everyone, traditionally by providing basic telephone
service to every household. The US Congress made this decision in 1998, which
arises from the Universal Service Report or the Stevens Report. The Internet
Service Providers (ISPs) are exempted from direct contribution to the USF
(Hudson,1997, p. 503; Ness, 2001).
The experience show that the
USF grow in parallel to the growth of ISPs. As the US internet users grew from
6% in 1993 to 42%, the US economy also grew accordingly. Susan Ness, the FCC
Commissioner wrote to the ITU, “The Internet has been fruitful for our society
in ways we and the builders of the legacy networks never imagined.” (Ness,
2001)
In liberal
countries where technology always leads the markets, the law and regulation
usually cannot catch up with the progress. Therefore, it is important that
policy makers be sensitive to the fast change of technology. They should update
the regulation according to the change of the marketplace. In terms of the
Internet and the IP Telephony, the definition of the IP Telephony can change
rapidly according to technological change (Ness, 2001).
The FCC tries to
preserve the unregulated status of IP telephony by adopting the case- by-case
approach. The main reason is that the definition of IP telephony continues to
change according to technological changes. One example is the Net2Phone
VoiceLine service from the Net2Phone Company that provides internet phone
service through a telephone adapter connected to the internet broadband
service. The VoiceLine telephone adapter is a specialized computer hardware
that allows subscribers to have a local U.S. phone number, a U.S. toll-free
number, or a U.K. toll-free number that make no difference between traditional
circuit switched number and IP phone number. If subscribers make the call among
themselves using technology similar to VoiceLine service, the connection can
bypass the circuit switched telephone network altogether. Therefore, the
definition of IP telephony can become PC-to-PC communication rather than PC to
Phone (NET2PHONE, 2004).
However, the Cambodian
Ministry of Post and Telecommunications (MPTC) considers VoIP as illegal as
stated in its website, "Any use of telephony via Internet or any business
which offers telephony service via Internet is strictly prohibited. Any person
who violates the above shall be penalised according to the law." On March
2002 was a second time that MPTC enforced this regulation. In the Least
Developed Country like Cambodia, the internet service is still much more
expensive than the Developed Country. One hour of dial up connection can cost
about US$3.00 and mostly not affordable for household use, so people need to
depend on public internet café to make cheap, but illegal, international call
through IP Telephony (Phan, 1998; Sann & Ma, 2002).
Naturally,
a small company cannot just start to compete with a long established giant, the
rules of the game is not as simple as opening the door for competition. The big
company can have many tricks to undermine the good intention of free market
economy. The dominant carriers may not have the will to unbundled the
facilities and allow equal access, and they are reluctant to share technical
information and network design. Then the small companies are at the
disadvantage in terms of planning and operation
(Hudson, 1997, p. 146).
There
is also problem of scarce investment in telecommunication in remote rural
areas. The case in New Zealand shows that despite legally opening the door for
investment, many operators are cramming only at populated areas. Therefore,
there are few competitors at rural areas. The case in Alaska, the United
States, can be different, villages and cities at this under populated place can
still receive services from two long distance carriers (Hudson, H., 1997, p.
147).
There
is a great dilemma facing policy makers whether allowing duopoly or opening to
unrestraint competition. Duopoly, where only two competitors in one sector are
allowed, can produce the problem of duplicating and even worst; operators are
reluctant to compete over the price. Both of them seems to collude over the
price so that consumers have no choice, but only to accept whatever offered by
providers. When opening to more investors, providers can form themselves into
alliance. Again, smaller investor can sell their companies to stronger
competitor that becomes a new monopoly (Hudson, 1997, p. 147).
The duopoly
problem in Australia, the newly formed Optus Company had to compete in unequal
term against the old established Telstra. Optus had to depend on Telstra
network that was formed eight decades earlier and were reluctant to un-bundle
its facility (Barr, 2000, p. 83).
Cambodia also
faces the duopoly of international telecommunication gateway as well, where the
two gateways still charge a high tariff of internet and international call.
Because government officials are free to bend the rules and regulation, instead
of a transparent bidding process, the privatization favors companies who have
connection with high-level authority than to regular investors (Ingram, K.,
2001, March 16). Despite the alarming comments from opposition lawmakers or
members of parliament, the regulators themselves are also sharing the majority
of parliament seat, and political power rather than any written contract or
law, can make every decision.
This frightening
factor sees a monopoly that can provide all services to consumers who have no
choice. Even if the convergence of technologies allows customers to avoid the
natural monopoly because they can have access to many services such as
telephone, internet, and video on demand on a variety of media, such as
wireless and wire line, however, the new monopoly can provide all services
conveniently at only one media, but with a rigid price.
In
this regards, the existence of consumer protection laws and a neutral agency to
monitor consumer problems is very important. There are still customer
protection issues, even in developed countries such as the United Kingdom and
Europe. Users need to wait longer than in the United States for installing a
new telephone line. Even if itemized billing is in place, consumers are still
facing disconnection if there is a dispute over their bills and there is no
penalty to providers. Therefore, consumer protection is more important than
just unrestraint competition (Hudson, 1997, p. 151).
While unrestraint
competition can be a problem to the free market economy, regulator can enforce
regulation through appropriate licensing. Licensing should not be a way to
create monopolies, but it should ensure a high technical standards and open
interconnection to competitors (Regli, 1997, p. 206).
High technology
development can also be a challenge for regulators. The development of
technology is becoming a moving target for them, can create more challenges
than opportunities. Pressured by telecom operators as well as consumers,
regulators are given the task of making the rules of the game as fair as
possible. The British Telecom, OfTel, by trying not to disturb the innovation,
acts moderately toward regulation (Skidmore & Miller, 2003, p. xix).
The invention of
mobile phone that can surf internet can render the fix phone service obsolete
if no DSL broadband internet technology comes to rescue. The unforeseeable
problem appears as the WI-FI technology and the broadband satellite
connectivity arrive too soon and seem to be unregulated. It gains the market
share at the expense of fix landline service, because, as appose to mobile
service, landline infrastructure such as fiber optic cable, need a large
capital investment to realize the benefit.
The landline
network can seek revenge, for example by blocking the interconnection.
Unbundling of facilities to create an equal access from various competitors is
also a challenge.
More regulation
problems will appear when the new invention allows users more choices over
content and when their livelihoods become more dependent on this technology for
their basic living. Access to contents that is harmful to society such as
illegal financial transaction and gambling is just part of the problems. The
problem can be equally harmful when an unscrupulous service provider who can
invade the customer privacy for marketing purposes (Skidmore & Miller, 2003,
p. xix). The worst scenario will happen when the organized crime group can also
take advantage of this privacy invasion by illegally obtaining consumers data
from a service provider.
The issue of
"investment without capital" is also happening in Cambodia. One
example of the non-transparent process appeared during the transfer of
ownership of the telephone service from the Australian telecommunication
operator, Telstra, to the Cambodian government. The Cambodian government offers
this ownership to the AZ Company with an obscure bidding process. The owner of
the AZ Company also has a strong connection with the highest government
official (Ingram, 2001; Marcher, 2000).
Another government
official who has influence over telecommunications regulation, such as the
telecommunication minister, with supports from others high ranking government
official, can also work as a paid advisor to a local mobile phone company, the
Mobitel, that own the largest mobile phone market share in Cambodia (Carmichael,
2001; Ingram, 2001).
It is similar to
the Russian newly developed free market economy, "... following the
patterns of interaction during the communist period, most of the managers have
close ties to the political system at the regional and local level... every
company concentrates on applying existing models of telecommunications services
to skim the cream from the telecommunications market." (Regli, 1997, pp.
197-8)
As researchers
Paul Skidmore and Paul Miller suggested, the problem could only be contained
when there is cooperation between all stakeholders, from regulators to all
operators and consumers. As the two researchers stated that, "When it
comes to regulation, the future's not black and white, it's grayscale."
(2003, p. xix)
Most
policy advisers who are experts in telecommunications believe that monopoly in
this sector is an obstacle to technology development, since technologies drive
the markets and markets drive regulation (Regli, 1997, p. 206; Skidmore &
Miller, 2003, p. xix). In this regards, government need to take steps to
privatize their telecommunication monopolies. For sustainability of state
infrastructure and people welfare, service efficiency and technological
development need to go hand in hand with state revenue. Privatization strategy
in some countries involves totally separation of telecommunication operators
from the government department that requires this sector to raise its own
capital with its own management policies. Some other countries are still
working on creating an autonomous government entity of telecommunication
sectors, which is within the reach of the government hands (Hudson, 1997, p.
68).
A UN research found that
the growth of telephone users in developing countries leads to three times the
growth of economy. However, not every country can have the same strategy; as
their differences in priorities, urgency and starting point are so dramatic.
Nevertheless, all of them need to upgrade their infrastructure and service
efficiency. Surveys by the International Telecommunications Union found that
more than half of the world’s populations live in countries that have less than
one telephone line to a hundred citizens, even if consumers and investors are
ready for investment. The investment target in India is to add 10 million more
telephone lines by the year 1997 to the current eight lines per thousand
people. They expected that the US West Company would be the leading new
investor. The government encourages new investors to upgrade the existing
infrastructure rather than to build a new one by charging only US$20 million
application fee and a 35% share of revenues. Singapore, which already has
advanced infrastructure, seek to become an international hub of
telecommunications traffic in Asia to rival those of Hong Kong, Japan and other
neighboring competitors (Beardsley & Patsalos-Fox, 1995).
In
countries where powerful constituencies such as unions are opposed to selling
off the telecommunications operator, the government can use the intermediate
strategy by putting into autonomy of the public enterprise. Others government
owned industries such as the national airlines can also work on similar
strategy. Without having to give up its government ownership, the
telecommunications sector can run on business principles, able to reinvest its
own profits and still under the government ownership. Similar to the case in
Cambodia, the State-Owned Enterprises need to hire the government civil servant
according quota set by the government policy makers. Therefore, they do not
have the authority to set pay scales or performance incentives (Hudson, 1997,
pp. 68-9; see also TITH, 2001).
In Europe, the
United Kingdom was the first to adopt this restructuring strategy: they split
the British Telecom from the Post Office to become a Crown corporation before
being privatized. Several developing countries have taken this intermediate
step of privatization. Others have gone a step further by inviting private
investment in joint ventures with government-owned operators. European and
American carriers are investing in telecommunications operations in Central and
Eastern Europe, Asia, and Latin America (Hudson, 1997, p. 69).
Some
government owned enterprises are vulnerable of being used as a dependable
source of fund by the government. In countries like France, Germany, and
Australia, the government allows some competition without privatization, even
though it appears to be a transitional strategy. There are now plans for full
privatization (Hudson, 1997, p. 148).
In
Germany, reunification is the highest priority. The government ordered the
Telekom to finance part of its revenue to the reunification policy. The German
Telekom needs to cover part of the cost incurred by the post office and the
postal bank and to surrender 10 percent of its revenue to the ministry of
finance. However, started from 1996, this company needs to contribute to the
state through taxes and share profit distribution like a private company
(Hudson, 1997, pp. 126-7).
The Japanese
telecommunications sector is run and supported by two state own companies, the
Nippon Telegraph and Telephone Public Coporation (NTT) and the Kokusai Denshin
Denwa Company Limited (KDD), with no independent regulator. The government
controls the regulation and the coordination of this sector through the
Ministry of Posts and Telecommunications (MPT) and through the policy support
from the Ministry of International Trade and Industry (MITI). Despite being
regulated, controlled over policy and at the same time operated by the
government institution, the Japanese telecommunications sector is also
receiving better treatment by being gradually privatized with less regulation.
Through privatization process, instead of being divested into smaller firms of
AT&T style, the NTT get a large number of trading and engineering companies
as shareholders and the government still owns most of the business. More than
this, the Japanese government allows the use of public funds for research and
development (R&D) of new technologies so that its Telecommunications
companies can market their product internationally (Hudson, 1997, pp. 105-117).
The David Butcher
and Associates Consultant Company recommended to the Cambodian government that
Telecom Cambodia should be a commercial entity with operational autonomy, and
eventually private (Final Report, p. 12), but there is no indication that any
implementation is taking place yet.
According to TITH
CHANTARINNE, the Billing Officer of the Ministry of Post and Telecommunications
(MPTC) of Cambodia, the MPTC is the regulator and at the same time operator of
Cambodia telecommunications service. Even if the mobile phone services are
provided by private sectors, the MPTC retain ownership of the fix wire
telephone service (TITH, 2001). The controversy over allegation of the conflict
of interest by the government official appeared in the media when a member of
parliament of the opposition party questioned the acceptance of the MPTC
minister as a paid “honorary advisor” position to the Mobitel's board of
directors. Mobitel is the largest mobile phone private company in Cambodia
(Carmichael, 2001).
There
is still different point of views among telecommunications experts on the
criteria of State-Owned Enterprises (SOEs) in telecommunication sectors for
privatization. Some of them set the criteria according to microeconomics
analyses. Others try to look from the macroeconomic factors. Proponent of the
microeconomic analyses argued that SOEs that fit the criteria of privatization
are only those firms that could improve efficiency through a change in
ownerships. The more SOEs that are relatively inefficient and performing
poorly, the more they are appropriate for privatization. This means that
countries with inefficient state owned companies are likely to sell out than
with the more efficient one (Molano, 2000, p. 737).
However,
proponent of the macroeconomic analysis suggested that civil servants are
interested on political benefit and income redistribution rather than
efficiency. They argued that, “the greater the political control, the lower the
level of efficiency”. Civil servants try to monitor their entities not because
of efficiency purpose, but to seek more control on political power. The intense
focus on efficiency can minimize the important of macroeconomic factors, even
though the microeconomic explanations of the privatization process provided
fundamental insight into some of the driving forces. One group of scholars who
examined the impact of government budgetary dynamics on the privatization
process argued that, “there was a strong link between privatization and fiscal
performance in developing countries”. The developing countries that tend to
have large deficit are motivated to have privatization policy. Since they are
severely lack of hard currency, auctioning off their salable public assets is
the easiest option they can find. Therefore, contrary to the microeconomic
explanation that predicts the sale of SOEs based on low efficiency, the higher
the price of salable SOEs, which is the more efficient entity, will most likely
be on the international auction table. Therefore, study of divestiture process
should not limit on the firm efficiency alone, but should include three factors
that are fiscal deficits, debt, and multilateral lending agencies (Molano,
2000, p. 737).
Housel and Skopek
wrote in 2001 that, “As we move through the information age, profound changes
in the way companies do business are being enabled by new information
technology. The telecommunications industry, along with its products and
services, is playing a central role in promulgating these trends.” Successful
companies can take these changes as opportunity rather than being victimized
(p. 262).
Most
countries as well as the United States, telephone operators still provide
service for local loops analog telephone systems. The pure digital networks are
still in transition in some countries. To serve the analog telephone users, the
transmission central office need to convert the analog signal into digital for
long distance transmission, and then converted back to analog signal at the
terminating central office. This technology can preserve the signal quality for
long distance call. However, some companies in Asia and Europe employ the
digital signals on most of their networks (Housel & Skopec, 2001, p. 127).
Many
countries as well as in Cambodia, the transmission of voice over internet or
Internet Telephony is very popular. Nevertheless, it does not mean that there
is no obstacle to this technology. In the United States, some local telephone
providers have petitioned the FCC to halt sales of Internet Telephony because
they think that it has unfair cost advantage over conventional telephony.
However, according to the FCC Commissioner, the United States regulator, rather
than halting the sale, is supportive of this technology (Housel & Skopec,
2001; Ness, 2001).
In Cambodia, the
use of VoIP for international call from capital city or towns and the use of
portable VHF two-way radios for rural communication are examples of bypassing
the local telecommunication monopoly. The problem is that international call
are much more expensive than VoIP and some rural communities do not have even
mobile phone service available, let alone for landline telephone
infrastructure. The VHF radio is still a cheaper solution than the mobile phone
service for business enterprise that needs constant communication.
In addition,
because the slow growth of landline telephone systems, all customers are still
served by analog signal and mobile GSM signal which are not fully VoIP. This
scenario is contradicted to the trend of globalization that tends to foster
internet telephony. This contradiction could happen because they do not want to
or cannot lower the cost of analog service. The analog service which requires
many levels of information translation, such as from analog to digital and
digital back to analog at the operator systems, as well as complicated billing
systems, can make the service cost higher than the digital systems. So the best
way is to streamline the analog systems and gradually move to digital third
generation internet based telecommunication systems, while at the same time
establishing the international gateway for internet telephony service.
The convergence of
technologies makes it difficult for researchers to differentiate between
telecommunications and information systems. It is similar to the function of
ITU and ISO in maintaining technologies standard, as Dr. Heather Hudson wrote,
“… Traditionally, the ITU has been the forum for developing telecommunications
standards, while the ISO has dealt with information systems. However, as the
technologies converge, the work has begun to overlap. An example is the
seven-layer Open Systems Interconnection (OSI) model, which is the foundation
for many data communications protocols…” (Hudson, 1997, p. 400).
Information
technologies and services will merge to enable entrepreneurs to do everything
themselves under one roof. Advertising, production, distribution, and
communication media technologies are converging because when the product is
digital it is possible to bring everything together in one place (Housel &
Skopec, 2001, pp. 273-4).
Just as the
distinction between local and long-distance calls is a historical artifact, the
significance of international calls is disappearing. National monopolies are
rapidly being privatized and entering into global alliances that render
geographic boundaries meaningless. When the price of network equipment; such as
internet switch, digital modem, and fiber optic; come down, people can replace
the analog telephone systems completely. Some corporate offices already
implemented this structure and later can expand to urban areas to replace
conventional telephone systems for local voice call. The internet technology
allows people to eliminate the analog telephone systems by replacing with
Internet Telephony systems whose signal can share with others IP based
communication systems. The immediate goal is to take advantage of the IP based
networks by gradually replacing copper wire networks with fiber optic networks;
and the long-term advantage is that such IP telephony systems will make the
local, long distance, international distinction irrelevant (Housel &
Skopec, 2001, p. 265).
In Cambodia, there
are at least three mobile phone private companies and one landline Telecom Company
that belongs to the state. And there are two international telephone gateways,
one belong to the state and another belong to a private mobile phone company,
the international call is still very expensive and the use of VoIP is also
prohibited, even if not very strict, by local authority. The local authority
who tries hard to join the WTO that foster globalization, made a regulation
that seems to contradict the globalization process, banning the use of VoIP in
the reason that it can reduce the revenue from Telecom industry.
Perhaps the most dangerous trend in the new economy is the
emergence of information haves and have-nots. The price for entry into the new
economy is, at a minimum, the cost for a computer equipped with a modem and
printer. Families that must decide between paying their rent, clothing their
children, and keeping enough food on the table will be hard pressed to purchase
the minimum tool set for the information age (Housel & Skopec, 2001, p.
277).
These disparities
represent the most dangerous land mine in realizing the benefits of the
information age. A global caste system could develop unless access to the new
means of production is open to the greatest majority of the population. As the
information have-nots realize what they are missing, the potential for tribe
formation and warfare becomes more real (Housel & Skopec, 2001, p. 278).
During the last
century and continue to this century, the world change rapidly from industrial
age to information age. In terms of social issue, perhaps the most salient
problem is seen in Cambodia where average person who earn less than a dollar
per day, according to recent ITU statistics (2004), Cambodia has the least
computer owners in Asia.
The Bangemann
report commissioned by the European Commission to find the barrier to the
development of information society, shows that the biggest barrier is neither technical
nor financial but psychological, “Europeans need to understand how important
information and communication technologies are to the EU economy” (Hudson,
1997, p. 168).
It depends on people perception of
information and telecommunication technology. The latest internet technology
allows the exchange of popular entertainment and text applications such as
interactive TV, Internet Telephony and even virtual reality. However, this
application is still exist only in sophisticated corporate office and in cosmopolitan
city of industrialized countries. We still not yet see the household usage of
this application, especially in developing countries where the internet cost is
still out of the reach of average people. Scholars intuitively agree that the
internet and the conventional media such as TV are different; including
timeliness, inter-activity and capacity, but the full convergence of the two is yet to materialize. Nevertheless, it
also represents a "death-star" for potential competitors who
are unable to prepare for the coming of the information superhighway (Atkin, Jeffres &
Neuendorf, 1998, p. 475).
There is also a great distrust among
people toward computer technology, which scholars attributed to the term “cyber
phobia”. The fear of or anxiety to the technology is not because the technology
is difficult to learn but because it may change the existing culture, power
structure or habits (George, Sleeth & Pearce, 1996).
Researchers found
out that there are five causes of phobic behaviors such as negative symbolism
of technological change, because of technological change itself, manifested
resistance, failure to recognize stages of change and acceptance, and failures
of implementation (George, Sleeth & Pearce, 1996).
Negative symbolism
may involve perceiving oneself as incompetent, by having the perception that
adapting to the new order is not necessary or feel that their current skill is
outdated. Frustration may happen from the perception that computers cannot
think or that systems are faulty or somehow incomplete (George, Sleeth &
Pearce, 1996).
People may show
frustration from the early stage or even in anticipation of technological
change. The frustration can happen during the transition period itself. It can
happen when the person lost status or power, personal interaction, isolation,
failure, job displacement or effects of computers on society (George, Sleeth
& Pearce, 1996).
Manifested
resistance is the underlying perceptions that include sensing or anticipate
loss of control; insecurity, work overload resulting from learning a new order;
altered status; learning unwanted new skills; financial loss; a challenge to
self-organization; or that the new order impose forced changes in behavior,
beliefs, or values (George, Sleeth & Pearce, 1996).
People need to
recognize stages of change so that they can transform themselves. Stages in the
change process need to go along with the acceptance as well. They need to
identify need for change, unfreeze old order, learn new order, and refreeze new
order. Awareness that the change process is going reasonably well can spare
costly intervention into circumstances that will resolve themselves (George,
Sleeth & Pearce, 1996).
Frustration may
result from poor implementation. Scholars pointed out that implementation
problems may come from failing to plan well the introduction of new technology
and not involving people sufficiently in planning and design. They added that
problems might arise due to a lack of direction to guide implementation. The
response modes of poor implementation include puzzlement, resentment, feelings
of inferiority or of helplessness, and task disorientation. When facing with
hopelessness and helplessness, people may have the perception that the
adaptation to the new technology is not important (George, Sleeth & Pearce,
1996).
According to the
survey from the International Telecommunications Union, in lower-middle-income
countries there are almost two and a half times as many TV sets as telephone
lines, and in low-income countries, there are more than 13 times as many TV
sets as telephone lines. Therefore, the lack of demand for telecommunication
services does not means that people are always lack of purchasing power. It is
because of the lack of telecommunications service rather than purchasing power.
This problem usually happens in the low-income countries where authorities are
interested in mass propaganda than freedom of communications for the people
(Hudson, 1997, p. 220).
If there is a
political will from strategic planner, they can implement the last mile
telecommunication solutions such as mobile phone and wireless local loop
telephone systems for rural area, by liberalizing the import of this technology
and encouraging local operators to serve rural areas with nominal price. Rather
than cream skimming the lucrative market at downtown area, telephone operators
can preserve cheap analog technology for rural area with lower investment
power.
In 1993, more than
3,000 international companies put Singapore as their hub of telecommunication
systems, but fewer companies base their regional center in Singapore than in
Hong Kong. However, Singapore has been aggressively marketing itself as an
alternative to Hong Kong because of the uncertainty of the post-1997 political
environment in Hong Kong. Singapore has attracted several regional satellite
uplink operators including HBO, ESPN, and ABN (Asian Business News), among
others. Ironically, these operators can transmit from Singapore, but
Singaporeans, who are not permitted to own satellite antennas, cannot receive
their programs (Hudson, 1997, pp. 276-7).
In Cambodia, there
is no other satellite antenna than the Thai owned UBCTV and a government owned
internet Satellite Company that was leased from a foreign company (CAMNET,
2004). Therefore, there seems to be partially liberal in freedom of information
exchange. However, in terms of Cambodian poor standard of living, even a short
wave radio is difficult for them to afford, and most Cambodian are still
information poor.
In 1987, investors
learned about the downside of instantaneous information about global markets,
as the plunge on Wall Street triggered massive selling in London, Tokyo, and
Hong Kong. Investors have also learned to monitor satellite television for
breaking news that could affect the markets. In 1990, financial institutions in
Singapore lost millions of dollars in the first few minutes of the Gulf War
because they did not have CNN (Cable News Network). They then persuaded the
Singapore government to make an exception for financial institutions to its
ban on satellite antennas (Hudson, 1997, p. 51).
This scenario can
infer that classifications of "information rich" and
"information poor" may mean more than distinction based on GNP or
other traditional development indicators. The past quarter century has been
marked by dramatic technological developments in computers and telecommunications,
and the growing importance of information in all aspects of human life. Access
to information, and to the facilities to produce, store, and transmit information,
is now considered vital to the success of the business (Hudson, 1997, p. 179).
Entrepreneurs will
have to realize that even though the start-up costs for providing services on
the Internet are relatively low, understanding the new framework for doing
business in the information economy is even more important. The industrial age
economy based on acquisition of tangible assets via capital resources is
nearly obsolete. The predictable and incremental growth as acquired by
production capabilities is not the case for the information age (Housel &
Skopec, 2001, p. 277).
A better metaphor
for the new economy is a "jungle, mutational unpredictable growth"
model, punctuated by periods of chaos followed by relative stability. Investments
in this new economy will be based more on the acquisition and utilization of
knowledge assets and intellectual capital. Entrepreneurs will need to track the
speed with which they transform these assets into value-producing revenue
streams through the offering of new electronic services. They will need to
create instantaneous market feedback mechanisms to ensure that their knowledge
assets are producing value streams for customers and move quickly to acquire
new knowledge assets or pare underperforming ones as the market's response
dictates. Change will be the order of the day-and predictability of markets a thing
of the past (Housel & Skopec, 2001, p. 277).
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